Buying and product selection service
The ideal service for charities, retail stores, marketplaces and online shops, my buying and product selection service is here to help you curate the perfect range to match your brand.
With customers always at front of mind, I select from a breadth of sources including independent designer makers and small batch creators, collating a unique product range which drives sales where you need them most.
Case study
In 2025 and 2026, I selected and curated the full Christmas product range for Blood Cancer UK’s online gift store. A leading UK charity, their festive range gives their donors an opportunity to fund and support their vital life-saving research, at the same time as discovering engaging and positive gifts for their loved ones.
I selected products to suit a wide-ranging audience, buying for different age-groups and demographics, while also helping Blood Cancer UK to discover unique items from independent UK makers and designers. This has given their store an authentic feel with a personal touch, reflecting their hard work to connect with supporters across the year.
With specific selections made for their Christmas catalogue campaign, online store and charity Christmas card designs, I’m delighted to have driven significant commercial sales growth and to have been asked to return year-on-year to select their product range.
“Cat is the best! The growth of my business would not be happening without her help.”
— Kate Kilmurray
